Carilu Dietrich

Carilu Dietrich, a former CMO with a track record at Atlassian and Miro, shares her insights on achieving hypergrowth. She discusses the critical strategies leading successful B2B companies, including the importance of effective leadership and the CEO-CMO dynamic. Carilu offers valuable advice on navigating career growth, selecting the right company, and the habits essential for C-suite success. She also emphasizes the power of community and thought leadership in driving organic growth, alongside innovative approaches to product development.

Join Carilu Dietrich, a powerhouse marketing leader and former CMO of Atlassian, as she dives into the role of AI in marketing. She explores the double-edged sword of AI, discussing how to leverage its power while keeping the human touch. Carilu shares proven strategies from her time at Atlassian, emphasizing feedback for growth and the importance of personalization. She also addresses the transformation of marketing practices, the shift to digital, and the need for strong leadership dynamics in this rapidly evolving landscape.

Former CMO Carilu Dietrich shares insights on aligning CMOs and CEOs for hypergrowth, emphasizing strategies for business expansion, career evolution, and the significance of natural curiosity in achieving success.