Calvin Quallis, Founder of Scotch Porter and expert in the men's grooming industry, shares the founding story and success of the brand. The podcast covers men’s care trends, their bet on new categories such as fragrance and skin care, and their $11 million dollar series B funding round. They also discuss the impact of social marketing, wholesale expansion, and the importance of retail in maintaining a connection with consumers. Lastly, they touch on men's skincare trends on TikTok and the brand's fragrance expansion and branding strategy.