Buck Johnson, a keen reader and critic, and Philo's Miscellany, an insightful historian, engage in a captivating discussion on Edward Bernays, the father of public relations. They dissect the evolution of media manipulation tactics and the intricacies of consent engineering, relating them to modern society. Topics include Bernays' controversial marketing strategies, the interplay between public perception and propaganda, and the ethical dilemmas faced by today’s communicators. Their analysis reveals the ongoing relevance of Bernays' ideas in understanding current media dynamics.