
Brittany Garth-Freeman
Global business coach and social media consultant, owner of Pink Inc., offering expertise in influencer marketing strategies.
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Dec 20, 2024 • 24min
301 - 2025 Influencer Marketing Trends with Brittany Garth-Freeman
Brittany Garth-Freeman, a global business coach and social media consultant, discusses the future of influencer marketing, debunking myths about its decline. She reveals that customers often trust influencers over brands, emphasizing the rising importance of micro-influencers. Brittany also highlights the innovative role of Founder influencers and the value of community-driven strategies, such as Sephora's unique approach. Plus, she shares tips on tailoring content for different platforms, making it a must-listen for marketing enthusiasts.