Bridget Blaise-Shamai
Senior Commercial Officer for Voyage Loyalty. Led the award-winning travel rewards program for American Airlines, the Advantage program.
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Mar 27, 2025 • 43min
Getting to know Voyage Loyalty, The Loyalty Programme for Seafarers (#655)
Bridget Blaise-Shamai, who led the successful Advantage program for American Airlines, and Rory Mackenzie, a former naval architect turned Loyalty Program Manager, dive into the innovative Voyage Loyalty program for seafarers. They discuss the emotional connections that drive loyalty and reveal how community engagement enriches the experience for crew members. The conversation touches on their favorite leadership books, evolving loyalty strategies, and the unique ways they’re enhancing the employment experience for those at sea.
