Bret Greenstein

Today’s guest is PwC partner in Data, Analytics, and AI, Bret Greenstein. Bret returns to the program to share best practices for selling the C-suite on AI initiatives with Emerj CEO and Head of Research Daniel Faggella as part of a special episode series on winning executive buy-in. In the process, Bret emphasizes how to communicate in ways tailored to executives transitioning from what he describes as ‘spreadsheets and gut feelings’ to genuinely data-driven insights. If you’ve enjoyed or benefited from some of the insights of this episode, consider leaving us a five-star review on Apple Podcasts, and let us know what you learned, found helpful, or liked most about this show!  

Bret Greenstein, SVP and Global Head of AI at Cognizant, discusses the crucial role of educating clients in AI consulting. He highlights how many clients often enter with misconceptions about AI, requiring consultants to refine their understanding. The conversation explores the integration of education into the sales process, the impact of chief data officers, and the challenges of AI implementation in enterprises. Bret emphasizes that successful AI leaders must grasp its implications, advocating for continuous education to foster a data-driven culture.