Brendan McNulty

Brendan McNulty, a CRO and product expert, shares his insights on accessible research methods for marketers and product builders. He highlights the importance of understanding customer behavior and using AI tools like SimilarWeb and GummySearch for quick insights. The conversation dives into analyzing competitor strategies and leveraging customer intent to refine marketing efforts. Brendan also emphasizes validating findings with multiple data sources, making this a treasure trove of practical tips for anyone looking to enhance their marketing strategies.