Brendan McAdams

Brendan McAdams, a sales coach and founder of Kinetics, shares his unconventional sales strategies that prioritize genuine connections over traditional pressure tactics. He reveals how to avoid common pitfalls in sales calls and emphasizes that every meeting should ideally end early. Brendan encourages embracing objections as opportunities rather than roadblocks, and highlights the importance of engaging customers through active listening. He also discusses the innovative use of AI in sales and the powerful impact of the 'one last thing' technique to captivate your audience.