Brandon Dill, Founder of Fuse Lenses, shares his journey from a small side hustle to a thriving business offering high-end replacement lenses for sunglasses. Discover how he turned a common frustration into an 8-figure venture, tackling cash flow struggles and seasonal peaks. He reflects on the essential transition to Shopify for scalability and updates on innovative lens technology, including AI-driven features. Brandon also debunks entrepreneurship myths, highlighting the dedication required to succeed in the challenging e-commerce landscape.