Bobby Herrera, co-founder and CEO of Populus Group, shares his inspiring journey of overcoming challenges through empathy and vulnerability in leadership. He discusses his transformative 'bus story' and the ripple effect of kindness, illustrating how storytelling builds trust within organizations. Bobby highlights the significance of integrity, mentorship, and positive deviance in fostering innovation. His insights from personal struggles shine a light on preparing others for their own journeys, making this conversation a treasure trove for aspiring leaders.

Bobby Herrera, co-founder of Populus Group and a former Army veteran, shares powerful insights from his journey as a storyteller, leader, and father. He discusses how struggles shape personal and professional growth and the influence of his upbringing on his leadership style. Bobby emphasizes the importance of core values in fostering company culture, navigating challenges in entrepreneurship, and the value of intentional parenting. His reflections on adversity and resilience highlight how shared stories can inspire others to embrace their own journeys.