Blue Collar Bobby

Blue Collar Bobby is a construction content creator and sales & marketing pro at ARCO, also known for his Dope and Tape show. He discusses how creating educational content has advanced his career and highlights the importance of balancing trendy material with in-depth education for tradespeople. Bobby shares insights on leveraging YouTube and repurposing content, plus his journey from low engagement to viral videos. He emphasizes the value of content in networking and career opportunities, encouraging more tradespeople to showcase their skills online.