Ben Pearce

Ben Pearce, founder of Elevated You, specializes in helping tech professionals communicate effectively with non-technical audiences. He discusses the vital differences in speaking to C-suite leaders compared to technical stakeholders. Ben emphasizes the need to focus on the 'what' and 'why' instead of just technical jargon. He shares strategies for impactful presentations, highlighting preparation, relevance, and the importance of human skills in fostering trust with senior leaders. Mastering delivery under pressure also takes center stage in this engaging discussion.

Storytelling is 60% more memorable than just facts and statistics. Human brains seem to have evolved to favour stories, especially those connected to visuals. Storytelling is also a fundamental skill in PreSales communication and we'll probably visit storytelling multiple times in this podcast series. Host of the 'Future of PreSales' podcast, Don Carmichael, chats with Ben Pearce, Founder, Coach, Speaker and Creator at Elevated You. Ben introduces us to his technical storytelling framework, AOREN... Audience Objective Remembered Energy/Emotion Next Steps Ben can be found on LinkedIn at www.linkedin.com/in/benpthoughts and Elevated You is at www.elevatedyou.live/ Make sure you follow and subscribe and watch out for the next episode in the 'Future of PreSales' podcast series.