Ben Feys and Kevin Niehoff

Entrepreneurs who struggled with skincare issues and created a brand specifically for active males

Best podcasts with Ben Feys and Kevin Niehoff

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Sep 28, 2023 • 37min

581: Bootstrapping a $1M Direct to Consumer E-Commerce Brand as a Side Hustle

Ben Feys and Kevin Niehoff, entrepreneurs who struggled with skincare issues, created a brand for active males. They discuss market validation, product formulation, branding, customer acquisition, and operational challenges in building a $1M men's skincare side hustle.