Augustine Fou
Expert in digital analytics, attribution, and online ad fraud.
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Feb 21, 2024 • 48min
Dr. Augustine Fou: digital analytics and attribution, ad fraud and more | E32
Dr. Augustine Fou discusses digital analytics, attribution, and ad fraud in the marketing industry. Topics include challenges in digital marketing analytics, impact of ad fraud on businesses, post-pandemic marketing strategies, tactics used in ad fraud, and building effective analytics teams.
