Ashley Hinchcliffe

Ashley Hinchcliffe, an L&D strategist and co-host of the 'Marketing for Learning' podcast, brings a fresh, data-driven perspective to Learning and Development. She discusses the crucial intersection of marketing and L&D, emphasizing how understanding audience insights can transform learning experiences. Ashley advocates for aligning training with business goals and moving past vanity metrics to truly measure impact. With real-world examples, she highlights the importance of rethinking engagement strategies and adopting a marketing mindset to connect better with learners.