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Anna Harman

Co-founder of Studs discussing the inspiration behind starting the company and the need for an alternative to traditional piercing options.

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May 20, 2024 • 33min

Ep 406: Studs.com Anna Harman Owns the Earscape, Scaling to 8 Figures Annually with Experiential Retail (and Word of ... Ear Marketing)

Anna Harman, co-founder of Studs, discusses the inspiration behind providing an alternative to traditional piercing options. She explains the benefits of needle piercing and the challenges of opening the first studio. Anna highlights the importance of branding, creating unique retail experiences, and pivoting to e-commerce during the pandemic. Studs' success is attributed to word-of-mouth marketing, the Earscape concept, and customer retention strategies.