Amir Movafaghi
CEO of Mixpanel, an event-based analytics company with 9,000 customers globally. He previously worked at Twitter, witnessing its growth from 100 to 4,500 employees.
Best podcasts with Amir Movafaghi
Ranked by the Snipd community
Sep 11, 2025 • 22min
Building the Most Loved Analytics Tool ($1.05B, $100M ARR, 60+ NPS) | Mixpanel, Amir Movafaghi | EO
Amir Movafaghi, CEO of Mixpanel, shares his transformative journey from early Twitter employee to leading a major analytics firm. He reveals how he turned around a staggering 50% customer churn rate to a remarkable 90% retention by centering product development around customer feedback. Amir discusses the essence of Product-Led Growth and the collaborative culture of Silicon Valley. He also outlines common pitfalls B2B startups face and highlights the critical role of improving user experience in achieving sustainable growth.
Aug 23, 2021 • 27min
Getting Value Out of Data by Mixpanel CEO
Amir Movafaghi, CEO of Mixpanel, talks about the evolution of self-serve analytics, the role of a CEO in setting company vision, embracing authenticity for customer empowerment, and empowering users with self-serve analytics and data visualization tools.
