Amelia Tait

Join Amelia Tait, a freelance feature writer known for her engaging takes on culture, and Ellie Levenson, a journalism lecturer specializing in creativity. They dive into the art of generating compelling story ideas, sharing personal anecdotes and the significance of real-life interactions. Discover how a museum visit sparked an article on nostalgic bubble bath bottles, and learn practical tips for capturing fleeting inspirations. They emphasize the power of curiosity and audience connection in crafting narratives that resonate.

Amelia Tait, a New Statesman contributor who explored Paddington Bear's commercial success, joins Jon Foster, a screenwriter with over a decade of experience in the iconic franchise. They discuss how Paddington has evolved into a symbol of British identity, uniting various social and political themes. The duo delves into the nostalgic allure of his character, his role in modern branding, and how he helps navigate cultural complexities. They also touch on the timeless charm of Paddington and the delightful whimsy he brings to British politeness.