Alison Murdock
Founder and Chief Marketing Officer of Trusted CMO, helping companies fill in marketing gaps and assisting early-stage companies in getting to market.
Best podcasts with Alison Murdock
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Sep 22, 2020 • 19min
Season 4. Episode 2: The DTX Change Impact : Alison Murdock, CMO at SocialChorus.
Alison Murdock, CMO at SocialChorus, discusses the importance of effective communication during digital transformation, educating the market, and using predictive technologies to optimize sales. She also talks about the challenges of scaling a small company, being held accountable for team performance, and educating customers about the company's value.
Jul 17, 2020 • 46min
Getting Your Product to Market with Alison Murdock, Founder and Chief Marketing Officer of Trusted CMO
Alison Murdock, Founder and Chief Marketing Officer of Trusted CMO, helps early-stage companies get to market. She discusses common themes in kick-starting marketing, the evolution of virtual events, and the real role of CMOs. Marketing is a business strategy that should embrace your product and brand. CMOs should bring good news and be cheerleaders for their company. Brought to you by Salesforce.
