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Ali Wendroff

Vice President of Demand Partnerships at ShareThrough. She shares her journey into the ad tech industry and how her background in psychology informs her approach to partnerships.

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Apr 8, 2025 • 28min

Ep. 73 Balancing Act: Psychology, Partnerships & the Future of AdTech with Ali Wendroff

Ali Wendroff, Vice President of Demand Partnerships at ShareThrough, blends her psychology background with ad tech expertise. She emphasizes the critical role of human connection in building trusted partnerships. Ali reflects on her career journey and the importance of creative strategies in advertising. She discusses the evolving ad tech landscape, highlights the integration of AI, and shares insights on maintaining work-life balance, illustrating the continuous effort needed to harmonize personal passions and professional commitments.