Alexej Pikovsky, founder of Alphawellbrands.com, shares his journey from launching a CBD marketplace to pivoting into an SEO agency and acquiring an Amazon FBA brand. He discusses the challenges faced by Amazon aggregators post-COVID and the declining profitability of direct-to-consumer brands. Alexej unveils insights on acquisition strategies in niche markets, including scented candles, and emphasizes the importance of investor relations for long-term success. He also reflects on navigating fundraising complexities in the evolving e-commerce landscape.

Alexej Pikovsky, CEO and founder of Alphawell Brands, discusses his journey from investment banking to building a 7-figure agency. Topics covered include investment banking, award-winning pivots, scaling an agency, buying businesses, tech business vs agency vs e-commerce, selling candles on Amazon, networking, building a personal brand, performance habits, and a life-changing book.