Alexander "Sasha" Zubitov

In this engaging discussion, Alexander 'Sasha' Zubitov, an Amazon consultant with years of experience, unpacks the complexities of Amazon flat files. He shares invaluable tips on downloading and editing flat files, enhancing SEO through indexed attributes, and managing variations effectively. Sasha emphasizes the critical role of product types in determining display options and explains best practices for appealing against listing issues. His insights on reparenting child SKUs and risk management are must-hear strategies for both new and seasoned sellers.