Alexander Hicks

Alexander Hicks, co-founder of Twin Atlas, shares his journey from passionate gamer to successful studio leader in the Roblox ecosystem. He discusses the creative process behind blockbuster games like Creatures of Sonaria, emphasizing sustainable game design that prioritizes long-term engagement. Hicks also explores the challenges of monetization and the potential for transforming Roblox IP into television and film, all while navigating a competitive landscape through strategic mergers and innovative use of technology.