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Alex Mari
Personal branding expert, digital marketing strategist, and university lecturer with experience in academia, startups, and corporate leadership.
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Mar 31, 2025
• 26min
Shifting Careers? How to Reposition Your Personal Brand | Alex Mari PT1
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Alex Mari, a personal branding expert and strategic digital marketer, shares invaluable insights on reshaping your personal brand—especially vital for those transitioning careers. He explains why personal branding matters now more than ever and how visibility, consistency, and authenticity are critical. Alex addresses fears around self-promotion, discussing cultural differences in branding, particularly in Switzerland. He also emphasizes the need for a personal brand to reflect one's multifaceted interests beyond just job titles, making it relevant for anyone in today’s workforce.
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