Aleem

Lord Aleem, a Dubai-based entrepreneur and founder of Platinum Executive Travel, shares his journey into luxury car hire and yacht experiences. He discusses the importance of selling unique experiences over mere luxury, citing lessons from his father's "no money, no honey" rule. Aleem reveals the challenges of distinguishing genuine success from appearances in Dubai and reflects on the significance of maintaining authenticity in networking. He also dives into the economics of luxury rentals and the value of protecting personal energy while navigating this glamorous but complex environment.