Alan Barratt, CEO and founder of Grenade, a sports performance brand, shares his inspiring journey from having just £27 to building a £72 million empire. He discusses the innovative marketing strategies that fueled Grenade's rapid growth and reflects on his challenging upbringing, emphasizing hard work and balance. Barratt dives into the complexities of wealth, happiness, and legacy, exploring the emotional highs and lows of entrepreneurship. He underscores the importance of personal accountability and family support in achieving success.
