Akua Boakye Okunseinde

Akua Boakye Okunseinde, co-founder of Karité, shares her journey in building a skincare brand that harnesses the power of ethically sourced shea butter from women-led cooperatives in Ghana. She discusses how she and her sisters merged their diverse professional backgrounds to create effective products that promote both wellness and simplicity. Akua highlights the challenges of scaling their business, the importance of retail partnerships, and strategies for customer engagement. Plus, she emphasizes their commitment to education and the rigorous clinical testing behind their offerings.