Ajoy Chawla

In a riveting chat, Ajoy Chawla, CEO of Titan’s Jewellery Division, shares his journey in transforming Tanishq into a household name. He delves into the evolution of Titan’s marketing strategies and highlights critical lessons from past failures. Ajoy discusses the importance of building trust in the jewellery industry and the impact of shifting consumer preferences. Tune in for insights on India’s diamond legacy, the rise of lab-grown alternatives, and how to connect emotionally with today’s young consumers.