Join Josh Stanley, Co-founder of Coaxial Collective, and Myra Dallas, CEO of the same company, alongside Adam Van Der Grift, a.k.a. Haxman, as they dive into the world of YouTube brand deals. They discuss how the home improvement niche thrives and why creators often undervalue themselves. Discover the importance of authenticity in partnerships and how long-form content creates deeper connections with audiences. The trio highlights the shift to TV screens in content consumption, changing the rules of engagement for creators and brands alike.