Todd Bishop, co-founder of GeekWire, offers keen insights into AI's impact on media and marketing, while Adam Tratt, a marketing consultant, emphasizes the ethical implications of AI in these fields. They discuss the swift advancements in AI technologies, exploring tools that enhance productivity and efficiency. The conversation also touches on the competitive challenges startups face against giants like Google and Microsoft. Plus, they share humorous stories from their first jobs, blending nostalgia with their forward-thinking views on AI.