In this engaging discussion, Adam Rogers, Senior tech correspondent at Insider, and Kurt Kolstad, Digital director at 99% Invisible, explore the complexities of search technology. They dive into challenges we face in digital searches, from personal files to e-commerce sites, revealing user frustrations with profit-driven algorithms. The duo contrasts historical search methods with modern AI tools and discusses the evolving landscape of SEO, emphasizing the need for ethical practices and community-driven platforms for reliable information.
