Adam Kahn and Max Ireland, co-founders of Third Shot Pickleball, dive into the explosive growth of the pickleball industry, especially among the 24-35 age group. They share fun insights into their journeys in establishing indoor facilities and the social dynamics that draw players together. The duo discusses the importance of community in pickleball, balancing structured play with personal connections. They also explore the sport's business potential, including revenue from lessons and future sponsorships, highlighting the thrilling possibilities ahead.