Adam Hornback

Registered nurse and healthcare executive serving as COO of Hinkapin Health and administrator of North Texas Team Care Surgery Center; current president of the Texas ASC Society, focused on transparent pricing, direct care models and ASC growth.

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Nov 16, 2025 • 7min

Transparency and Growth in ASC Care with Adam Hornback of Hinkapin Health

In this conversation with Adam Hornback, a healthcare executive and COO of Hinkapin Health, listeners delve into the importance of transparent pricing in outpatient care. Adam shares insights on how direct care models can empower patients and reduce costs by bypassing large insurers. He also discusses the exciting growth potential for Ambulatory Surgery Centers (ASCs) as procedures shift away from hospitals, emphasizing the need for careful evaluation of complex cases while prioritizing patient safety in the process.

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