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Adam Constantine

Founder and CEO of ACE Creatives, a full-service social media agency helping brands maximize ROI and build meaningful audience connections. He has crafted digital content for top creators and brands.

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Mar 3, 2025 • 30min

Audience Strategy Hacks from Amazon and MrBeast

Adam Constantine, Founder and CEO of ACE Creatives, shares his expertise in digital storytelling and social media strategies. He discusses the importance of understanding target audiences and how brands can connect authentically in the evolving digital landscape. Adam highlights the evolution of audience engagement, emphasizing humor and creativity, using examples from Amazon and Duolingo. He also warns against aggressive marketing tactics that alienate consumers and offers insights on how legacy brands can adapt to stay relevant.