Demystifying AI: Human-first strategies for small business success

Jul 31, 2025

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Leanne Shelton is an AI coach, keynote speaker, and founder of Human Edge AI Training. Leanne’s journey from content marketer and copywriter to AI advocate proves that you don’t need a tech background to harness the power of AI in your business.

If the thought of AI makes you feel overwhelmed or worried about losing your “human touch,” this episode is your perfect antidote. Leanne shares her mission to demystify AI for busy, non-techie leaders and introduces insights from her new book, AI Human Fusion. Together, Cec and Leanne explore how small business owners can adopt AI tools in a way that’s strategic, ethical, and—most importantly—aligned with their own values.

Tune in for practical advice, mindset shifts to conquer AI-induced overwhelm, and Leanne’s unique “HABITS” framework for building healthy AI habits.

Key topics

1. Adopting a Human-First Approach to AI

Advocates for placing humans—not technology—at the centre of AI adoption and business processes.
Stresses the importance of retaining critical thinking, creativity, and personal connection.
Encourages conscious decisions about when and how to use AI, ensuring it complements rather than replaces human input.

2. Navigating Fear and Overwhelm

Acknowledges widespread anxiety and panic around AI, fueled by media and uncertainty.
Offers mindset shifts to help business owners feel more confident and empowered using AI.
Advises against using AI simply for the sake of it, and instead to solve genuine pain points.

3. Practical Guidance for Non-Techies and Teams

Designed support tools, like her book and the HABITS framework, for non-technical leaders and small business owners.
Emphasises onboarding AI like a junior team member: providing clear context, instructions, and feedback.
Recommends fostering a team culture of openness, curiosity, and structured learning around AI use.

4. Responsible and Ethical AI Integration

Highlights the need for clear internal and external AI policies to guide ethical and secure usage.
Stresses the importance of transparency with clients and stakeholders about how AI is used.
Warns against “productivity traps” and encourages balancing efficiency with quality and trust.

5. Getting Started and Building Healthy Habits

Suggests starting small: experimenting with basic tasks and training AI on your unique business context.
Advocates developing healthy AI habits now to prevent poor practices later.
Recommends maintaining control by treating AI as a collaborative assistant to support—not replace—your expertise.

Timestamped overview

00:00 "Humanising AI Content Creation"

06:03 "Understanding AI Beyond Tools"

09:35 "AI: Enhance Efficiency, Retain Humanity"

12:49 Effective Content Creation Process

16:14 "Integrating AI: Strategy and Ethics"

17:40 "AI Policy: A Dual Purpose"

20:31 "AI Efficiency vs. Communication Clarity"

24:09 Polite Habits with AI Assistants

28:31 Building Trust Through Employee Surveys

29:59 Team Alignment on AI Usage

33:36 "AI Human Fusion Insights"

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