The B2B Revenue Executive Experience Episode 191: The Power of Word of Mouth (& How to Harness It) w/ JP Clement
Feb 2, 2021
25:56
Word of mouth is one of the most powerful marketing tools.
Yet most marketers have know idea how to harness it.
You don’t need to wait for it to happen organically…
You just need the right strategy.
And there’s no one better to learn from than JP Clement, CEO at boomtime Word of Mouth Marketing. In today’s episode, he shares how to harness word-of-mouth marketing effectively (and strategically).
What we talked about:
- The power of word of mouth
- How to leverage channels you already use to boost word-of-mouth results
- Why you need to treat your LinkedIn page as a booth at a virtual tradeshow
This post includes highlights of our podcast interview with JP Clement, CEO at boomtime Word of Mouth Marketing.
For the entire interview, you can listen to The B2B Revenue Executive Experience.
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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare
Check out our three most downloaded episodes:
- Episode 189: 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Episode 299: How to Break the Used Car Salesperson Stereotype with Harry Spaight
- Episode 301: From Tech Sales to Business Conversation with Eric Shaver
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