Grow Your Video Business with Ryan Koral

344. Building a Magnetic Movement Through Empathy and Connection with Duane Zingale

Jul 31, 2023

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No one wants to be the annoying person who simply pesters people until the agree to buy. That approach to marketing will only take you so far, and is not the way to create fulfilling relationships. On today's show I talk to Duane Zingale about his journey of breaking away from that style of pressure marketing and instead leveraging genuine relationships. Stop viewing yourself as a salesperson and start viewing yourself as a leader. Once you have built a healthy relationship with someone, you can then lead them into the best option to solve their specific problem. This leadership style of marketing will lead you to so much more success and a network of fulfilling relationships.

Key Takeaways

Stop focusing on getting a sale and start focusing on guiding your potential clients into what is best for them
Capture their heart and then they will trust you with their minds
Use The LISTEN Framework to connect truly with others and lead them into a sale

About Duane Zingale

When Duane Zingale is not lost in a Lego Fairytale with his two amazing daughters, he is likely to be found geeking out on crafting relationship-based marketing ecosystems with his LISTEN Framework™.

And it's not just about building a funnel for the sake of it. Duane is emphatic about creating a connection through digital empathy. He is a Marketing Connection Consultant & Founder of the digital marketing group Legacy Catalyst.

This guy loves tech so that you and I don't have to! His Mission with Legacy Catalyst is to get behind more than just a business… but to champion movements that will change the world one life at a time leaving a lasting Legacy.

He likes to say when you leave your digital footprint today you start leaving your legacy for tomorrow. And that's why he believes starting a movement is the most powerful way to market and monetize your personal brand!

That's why he launched the "Marketing Your Movement™ Show" to help personal brands such as coaches & consultants lead a transformational community and earn a return on their influence.

Duane helps his clients leverage automated marketing systems to create conversations in context …. Using his LISTEN Framework™ to build a relationship with potential clients through their customer journey.

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