Heart-Centred Business Podcast with Tash Corbin #496: How I batch create business content - #Tashmas Day 11 - Tash Corbin, Heart-Centred Business Podcast
Full article and show notes available at: tashcorbin.com/496
My Stress-Free Content Creation System
There’s this common misconception that I spend loads of time creating content for my business. I get it – I produce a lot, and I could talk about just about anything for hours! But here's a secret: I don’t actually spend much time creating content week-to-week. My trick? Batch creating my business content. And I want to break that down for you, because if you’ve ever felt overwhelmed or stuck with your content, this could be a game-changer.
This episode of the Heart-Centred Business Podcast is all about the three (well, four!) simple steps that help me create content in a way that feels easy, organised and even a little bit fun.
Plus, I've got something extra for you at the end (#Tashmas is in full swing – don’t miss it!).
Wait… What is #Tashmas?
I do it for both my birthday (1-12 March) and pre-Christmas (1-12 December) every year! Every day up to the 12th of December, there will be a new daily podcast episode, with a hot tip or practical strategy as per usual… but you ALSO get a gift! The daily gift could be a freebie, a special offer, a competition… but there will be something for YOU every single day.
Why I Needed a Better Way
If you’ve been tuning in for a while, you might know that I’m a big fan of finding ways to get into my “creation mode.” But something I haven’t really talked about in detail is how I break up my content creation into separate, clear steps.
Here’s what I mean: I used to go back and forth constantly. I'd plan, send things off for SEO, get them back, record, send for editing, do show notes, get it back, then schedule social posts. There were about eight handover points – and that’s eight failure points! I was always the bottleneck. I’d get overwhelmed and things would get stuck.
Now? I’ve streamlined everything. I only work on content up to a certain point, then I hand it off to my team and it doesn’t come back. If you don’t have a team, don’t worry – I’ll show you how this can work solo too, just by breaking up the steps.
My Four-Part Content Creation Process
Let’s keep it simple. I break my content process into four steps:
- Ideation
- Formation
- Creation
- Distribution
Let’s walk through each of these.
...read the full article at: tashcorbin.com/496