Build with Leila Hormozi From $200k to $30M: The Power of Opportunity Cost | Ep 55
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Jul 18, 2023 The discussion delves into a powerful decision-making framework that transformed financial success. It emphasizes the critical difference between sunk costs and opportunity costs. Personal struggles in the fitness industry reveal how aligning business decisions with values can lead to major breakthroughs. A heartfelt moment highlights the emotional toll of poor choices, paving the way for evidence-based career decisions. Prepare for insights on how to evaluate opportunities that truly resonate!
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Leila's Fitness Journey
- Leila Hormozi achieved fitness success but felt unfulfilled.
- She realized her career didn't align with her values and left her feeling stressed and exhausted.
Sunk Cost vs. Opportunity Cost
- Consider sunk costs versus opportunity costs when making decisions.
- Don't let past investments cloud your judgment about future potential.
Gym Launch Decision
- Leila used this framework to decide between online training and Gym Launch.
- This decision led to over 100 million ROI in five years.