Sam "The SEO Guy" and Shiva Manjunath discuss all things SEO and content in this episode of From A to B. Why is it that SEOs and CROs are fighting for resources... when in reality, they should be SHARING resources under a shared goal! In addition, they discuss things why page intent matters, and how CROs should be focused on this just as much as SEOs.

Timestamps:

00:00 Show Kickoff
3:37 SEO and CRO Overlap
10:37 Search Intent and Page Purpose
18:10 Why Do SEOs and CROs Hate Eachother
24:15 Tips on SEO/CRO Collaborating
34:12 AI and SEO - Do They Play Nicely?

Go check out everything Sam does on his website, (https://www.breakingb2b.com/) and go check out his podcast (https://open.spotify.com/show/1rJ7NqYMMsULgeIN9rjdG0)

Are SEOs and CROs Mortal Enemies? ft. Sam "The SEO Guy" Dunning