
Truth, Lies and Work 249. Why LinkedIn feels fake, with Nick Power
Nov 13, 2025
Join Nick Power, a senior marketing leader at The Noun Project and LinkedIn creator, as he dives deep into the complexities of authenticity in the corporate world. He discusses how candid content fosters connection, especially in a time of social stress. Nick challenges the notion of professionalism, emphasizing honesty and integrity over mere polish. Expect insights on the balance between vulnerability and oversharing, and hear about the hilarious yet pointed critiques from online communities like LinkedIn Lunatics. Get ready for an eye-opening look at LinkedIn culture!
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Episode notes
Short Posts Drive Conversation
- Short, punchy posts invite immediate reading and conversation.
- Dwell time in comments boosts distribution more than long think pieces do.
The Platform Wanted Realness
- LinkedIn shifted from performative professionalism to craving real humanity.
- Saying what others quietly think created broad resonance and belonging.
Redefine Professionalism
- Define professionalism by skill, honesty, and being easy to work with.
- Prioritize craft, trustworthiness, self-awareness, and collaboration over polished image.
