The Money with Katie Show

On Influencers, Beauty Culture & "Corporate Confidence," with Kate Kennedy

32 snips
Oct 22, 2025
Katie Gatti Tossin, host of The Money with Katie podcast and author of Rich Girl Nation, joins Kate Kennedy to tackle fascinating topics like the 'hot girl hamster wheel' and the costs associated with beauty. They discuss how marketing co-opts feminist language and the financial realities women face as breadwinners. Through personal anecdotes, they explore negotiation tactics and the impact of caregiving on finances, highlighting systemic challenges while advocating for more conscious beauty routines and financial practices.
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INSIGHT

The Hot Girl Hamster Wheel Costs Millions

  • The "hot girl hamster wheel" describes continual, costly aesthetic maintenance that often leaves women worse off over time.
  • Katie quantifies average beauty spend (~$300/month) and shows its long-term opportunity cost can total about $1M over a 40-year career.
ADVICE

Annualize Beauty Spending To See Real Cost

  • Annualize all beauty and upkeep costs to see their true weight against your salary.
  • Compare that total to alternative uses (saving/investing) to judge whether upkeep is worth the long-term sacrifice.
INSIGHT

Beauty Is Rented Power With Unequal Risk

  • Conformity risk varies: those closer to Eurocentric beauty norms face lower costs of exiting the wheel.
  • Beauty yields social and workplace advantages (pretty privilege) but is rented power that must be constantly paid for.
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