Update: Michael F. Schein Takes On the Freemasons (Hype, Promotion, Marketing, Branding)

We catch back up with Michael F. Schein, writer, speaker, and Founder & President of Microfame Media, who recounts the success of his book “The Hype Handbook”, explains why forming your own secret networking society might yield big results, and spills the beans on the secrets of the Freemasons. Uh-oh!

Hear more from Michael in his original appearance on Episode 382 of The Action Catalyst.