Episode #291: Evolving from a Map to GPS - Building Seamless Student Journeys

Aug 6, 2025

In this discussion, Erika Orris, Senior VP of Operations at American Public University System, shares her extensive experience in enhancing digital education for adult learners. She delves into personalized program pathways and AI-powered tools that redefine student support. Erika highlights the importance of tailored guidance, efficient communication, and innovative systems that facilitate stress-free learning journeys. Her insights into the evolution of online education present a roadmap for institutions aiming to prioritize student-centric solutions.

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ANECDOTE

Erika's Personal Online Journey

Erika Orris leveraged her own online education experience as a single parent to understand adult learners' challenges.
This personal background shaped her approach to supporting online adult higher education students at APUS.

ADVICE

Multi-Channel Virtual Support

Provide multiple communication channels like phone, chat, email, and text for virtual student support.
Enable self-service options to empower students to access help anytime.

ADVICE

Digital Tools for Student Success

Use AI-powered platforms like PeopleGrove to offer personalized tools such as resume help and peer mentoring.
Provide 24/7 mental health resources that are accessible in multiple languages.

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What does it actually look like to run a truly digital-first institution? In this episode, Dustin sits down with Erika Orris, Senior Vice President of Operations at American Public University System, to unpack how her team supports a fully online student body. From personalized program pathways to AI-powered outreach, Erika shares the tools, systems, and philosophies that make American Public University a model for adult learner success. If your institution is serious about student-centric innovation, this is a conversation you don’t want to miss.

Guest Name: Erika Orris, Senior VP of Operations, American Public University System

Guest Social: LinkedIn

Guest Bio: Erika Orris is the Senior Vice President of Operations at APUS, overseeing services such as Admissions, Academic and Financial Aid Advising, the Student Support Center, Military Assistance Team, and Student and Alumni Services. She has over 30 years of experience in marketing and enrollment management and joined APUS in October 2022.

Her recent initiatives include straight-line degree plans, a net price calculator for non-traditional students, graduation-focused advising, a streamlined transfer process, and Career Link—an AI-powered career services platform.

Previously, Ms. Orris was Executive Vice President at ThriveDX, where she implemented scalable systems to improve the student journey. She also served as Chief Enrollment and Marketing Officer at the University of Maryland Global Campus, leading its rebranding and launching the Student Success Coach program.

Earlier roles include Vice President at DeVry University and President of a start-up branch campus. She holds an MBA from UMGC and a B.A. from the University of Pittsburgh.

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Dustin Ramsdell
https://www.linkedin.com/in/dustinramsdell/

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