
 FranklinCovey On Leadership Liz Elting: Dream Big and Win
 Aug 6, 2024 
 Liz Elting, author and entrepreneur, shares her inspiring journey from childhood in Portugal to founding a billion-dollar translation company. She emphasizes the importance of pursuing your passions and offers strategies to retain employees and foster innovation. Elting discusses the critical role of sales in driving growth, the need for businesses to adapt like Amazon, and the lessons learned from her father's resilience in entrepreneurship. This episode is packed with valuable insights for anyone looking to ignite their passion and achieve success. 
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 Transcript 
 Episode notes 
 1  2  3  4  5  6 
 Intro 
 00:00 • 2min 
 From Languages to Entrepreneurship 
 01:45 • 7min 
 Lessons from Entrepreneurial Resilience 
 08:51 • 2min 
 Pursuing Passion: From Side Hustle to Success 
 10:53 • 6min 
 Mastering the Art of Sales for Business Growth 
 16:47 • 3min 
 Business Evolution: Lessons from Amazon and Borders 
 19:43 • 10min 
