Why Culture is misunderstood? A visual story of Costa Concordia (Learning from Accidents Ep.2)
Sep 9, 2024
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In this engaging discussion, Francisco Scatino, the former captain of the Costa Concordia, shares his unique perspective on the infamous 2012 sinking. He delves into what constituted 'normal practices' in the cruise industry and how these beliefs can lead to catastrophic decisions. The conversation shifts to the cultural dynamics of safety management, emphasizing the need for understanding human behavior in high-risk environments. Scatino's anecdotes illuminate the complexities of navigation, safety protocols, and the normalization of risky maneuvers in maritime operations.
The Costa Concordia tragedy highlights the gap between formal safety narratives and the lived experiences of professionals in the industry.
Understanding normal practices in organizational culture requires examining shared beliefs and rituals rather than relying solely on established protocols.
Cultural influences, including historical precedents and situational ethics, significantly shape decision-making and perceptions of safety in high-pressure environments like the maritime industry.
Deep dives
Understanding Cultural Misinterpretations in Risk Management
Culture is often misunderstood in the risk and safety world, primarily due to traditional views that rely heavily on measurements and psychological frameworks. For example, the Costa Concordia disaster, where the captain was accused of negligence for sailing too close to the coast, serves to illustrate how existing cultural perceptions shaped responses to his actions. This disaster reveals gaps between formal safety narratives and the lived experiences of professionals who operate within these frameworks. A more holistic approach is needed to challenge the simplistic understanding of culture that tends to blame individuals instead of examining deeper systemic influences.
The Concept of Normal Practices
Normal practices within the safety culture often emerge from adaptations that occur on the frontline, shaped by shared experiences and collective beliefs rather than strict adherence to protocols. The episode discusses how a seemingly reckless maneuver, known as a 'sail past,' was ingrained as part of the cruise industry culture, evident in the decisions made by the captain before the Costa Concordia sank. The captain's perspective highlights how what appears negligent to outsiders can be seen as customary or even routine within a specific context. Understanding these normal practices requires an exploration of the shared beliefs and rituals that underpin organizational behaviors.
Embodied Learning and Decision-Making
The distinction between cognitive and embodied learning is explored, emphasizing that decision-making involves more than just the brain; it engages the entire body and its experiences. The three modes of thinking—rational, heuristic, and intuitive—illustrate how individuals evolve from cautious to instinctive decision-making over time through practical experience. This concept explains why seasoned professionals often see certain risks as manageable while novices view them as perilous. The implication is that to influence practices and safety, one must consider how individuals bodily internalize knowledge and learn to respond instinctively.
Cultural Frameworks in Understanding Normalcy
The 'Culture Cloud' framework serves as a tool to analyze how shared beliefs within an organization create expectations around what is considered normal behavior. The Costa Concordia incident reveals a culture that prioritized passenger experience and operational efficiency over safety, demonstrating a tension between business needs and safety regulations. Historical precedents and unspoken norms influence contemporary practices, suggesting that regulatory changes alone may not address deep-rooted cultural beliefs. To effectively alter behavioral norms, organizations must engage in understanding these cultural underpinnings rather than applying superficial fixes.
Ethics and Moral Perspectives in Safety Decisions
The situational ethics of decision-making in high-pressure environments, such as the maritime industry, raise questions about what is deemed acceptable behavior and how cultural influences shape moral judgments. The captain's rationale for navigating close to the island resonates with a value system that prioritizes camaraderie over strict procedural adherence, illuminating ethical dilemmas that arise in the pursuit of operational goals. Such decisions reveal the conflicts between safety protocols and cultural expectations, leading to varying perceptions of right and wrong across different sectors of the industry. To foster a more comprehensive understanding of ethics in safety, it is crucial to appreciate the diverse cultural contexts that influence decision-making processes.
In 2012 the passenger ship Costa Concordia sank off the coast of Italy, resulting in the death of 32 people. Amongst other things, the captain was criticised for his casual attitude towards formulating the ship’s voyage plan, sailing 0.5 miles too close to the coast, and ‘disregarding to properly consider the distance from the coast’. The captain was sentenced to 16 years in the prison. While the rest of the world (including leading experts in the industry) criticised the captain for navigating the safe too close to the islands. even five years after the accident when I met the captain in his hometown he maintained that this was a normal practice in the cruise industry. It was a powerful insight into the culture of the cruise industry. In this episode, we will discuss why culture is so often misunderstood within the risk and safety industry using this story. 1) what are normal practices and why do we need to understand them? 2) where are we today with our understanding of ‘normal practices’? 3) how a high-risk manoeuvre became a normal practice in the cruise industry? 4) what safety sciences won’t tell us about normal practices? 5) how can we uncover ‘normal practices’ within our organisations? Each of these questions will be addressed through stories and experiences that we can all relate with. This is the second in a series of episodes based on my recent book, ‘Are We Learning from Accidents?’. A previous video in this episode was focused on why people don't speak up. The next few episodes will focus on: 1) collective sensemaking in a crisis, 2) the power of scapegoating (blame), 3) 3) how do human beings learn, unlearn, relearn and make decisions. You can read a sample of my book here: https://nippinanand.com/ Read more about our work here: https://novellus.solutions/ and check out our future workshops here: https://novellus.solutions/events/
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