#160-Why External Traffic & Amazon DSP Should Be Prioritized by Brands on Amazon

In this episode, we are going to talk about something brands shouldn’t ignore and should prioritize if they want a more profitable business and that is DSP and external traffic.

Let's hear it from digital marketing expert, Vitali of Profit Whales why DSP and external traffic should one of your priorities and how it is one of the most fundamental ways of maintaining a strong position within Amazon and building your profits.

In This Episode: [00:31] Welcoming Vitali, CEO of Profit Whales on the show. [04:07] How Vitali started in digital marketing? [09:00] What is Amazon DSP and how to use it [16:40] Targeting audiences from different platforms. [21:10] Creating promo ads. [22:15] Product category and price points with DSP. [31:05] Risk sellers do ignoring DSP or external traffic.

Guest Links and References: WEBSITE: https://profitwhales.com/ YOUTUBE: https://www.youtube.com/channel/

Book Reference: An Actor Prepares by Constantin Stanislavski

Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/