The Power of Pricing, Pamphlets & Polarization with Taylor Welch | #Marketing - Ep. 19

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Mar 19, 2025

Taylor Welch, founder of The Wealthy Consultant, shares groundbreaking insights on innovative marketing strategies. He introduces the Revolving Pricing Method, transforming client engagements into profit centers. Discover the revitalization of pamphlets as effective marketing tools, harkening back to their historical significance. Welch also reveals how a faith-driven approach on YouTube has skyrocketed his engagement, emphasizing the power of controversy and polarization in audience building. Each tactic is designed to deepen connections and maximize business success.

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ANECDOTE

Taylor's Marketing Journey

Taylor Welch transitioned from ministry to real estate, then discovered copywriting through his wife's salon business.
He sent out direct mail letters, resulting in new clients and sparking his obsession with marketing.

INSIGHT

Revolving Pricing Method Introduction

Taylor Welch's Revolving Pricing Method changes how businesses structure offers and approach recurring revenue.
It combines an upfront onboarding fee with ongoing monthly payments.

INSIGHT

Revolving Pricing Method Explained

The Revolving Pricing Method turns time into a profit center by charging more for initial work and then a monthly fee.
This mirrors how car dealerships or insurance companies operate.

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In this episode of The Russell Brunson Show, I sit down with Taylor Welch, the founder of The Wealthy Consultant. Taylor has built and scaled multiple businesses, and in our conversation, we go deep into some of the unconventional strategies that have fueled his success!

Taylor shares what he calls the Revolving Pricing Method, a pricing strategy that breaks away from the typical high-ticket model by combining an upfront onboarding fee with ongoing monthly payments - ensuring profitability while increasing client retention. If you've ever struggled with recurring revenue, this concept will change how you structure your offers.

We also discuss why traditional book funnels are broken and how Taylor is leveraging pamphlets… I.E. small, hyper-specific digital products that quickly establish authority, create desire, and seamlessly lead to high-value offers. This "lost marketing strategy" dates back to the 1700’s, and Taylor reveals how he’s using it to drive massive engagement and sales.

Lastly, we dive into his YouTube strategy, which has exploded in the past year. Taylor explains how incorporating faith, business, and money into a single content ecosystem has helped him create deeper connections, drive engagement, and dominate the algorithm. We also talk about why controversy and polarization are essential for building an audience that’s not just engaged, but obsessed!

Key Highlights:

The Revolving Pricing Method: How to make time itself a profit center you
Why most book funnels fail and how pamphlets are creating better conversions
The psychology of pricing: How small tweaks can significantly impact retention
How controversy fuels audience growth (and why avoiding it keeps you invisible)
Taylor’s YouTube strategy: How he went from slow growth to 30K+ new subscribers per month

This episode is packed with game-changing insights you won’t want to miss. Listen now and take notes!

Resources & Links Mentioned in This Episode:

Get Taylor’s Revolving Pricing Method pamphlet 👉 wealthyconsultant.com/russell
Subscribe to Taylor’s YouTube channel 👉 youtube.com/TaylorAWelch

https://sellingonline.com/podcast

https://clickfunnels.com/podcast

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