Zoe Foster Blake is the founder of Go-to Skincare, a popular skincare brand based in Melbourne, Australia.

Before Zoe became an entrepreneur, she was a magazine editor of Cosmopolitan Magazine, and an author of books sharing relationship advice.

She's managed to leverage her strengths as a writer to start then differentiate her brand using the power of copywriting.

In this conversation, we talk about her transition from 9 to 5 to building a global brand, why she prioritized hiring a CEO as early as possible so she can double down on her strengths, being authentic, rough break ups, and much more.

Enjoy!

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Past guests on Growth Minds include: Robert Kiyosaki (Rich Dad Poor Dad), Steve Aoki, Robert Greene, Dr. Jason Fung, Dr. Steven Gundry, Neil deGrasse Tyson (StarTalk),  Dennis Rodman, Wim Hof, Robin Sharma, Vanessa Van Edwards, King Bach, Daniel Pink, Dr. William Davis, Doctor Mike, Lewis Howes (School of Greatness), Tom Bilyeu (Impact Theory), Andrew Yang, Dr. Paul Conti, Charles Hoskinson (Ethereum), Dr. Drew (After Dark), Jo Koy, Jordan Belfort (Wolf of Wall Street), Gad Saad, Adam Carolla, Louis the Child, Vishen Lakhiani (Mindvalley), Bret Weinstein (DarkHorse Podcast), James Nestor, Dave Rubin, Scott Adams (Real Coffee with Scott Adams), Dave Asprey (Bulletproof Coffee), Gabby Reece, Rich Roll, James Altucher, R3hab, and more.