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LaunchPod
Playbook: PM like a GM | Lauren Creedon, VP of Product (Goldcast, Drift, Hudl)
Dec 10, 2024
31:38
On today’s episode of LaunchPod, Jeff Wharton talks to Lauren Creedon, VP of Product at Goldcast, who formerly led product at Drift and Hudl.
In this episode, we talked about:
- How to be a PM who thinks like a GM
- Her 1-5-50 product launch process, going from friendly alpha to open beta
- And the real-life lesson of what happens when you launch a product no one’s ready to sell—or buy
Chapters
00:00 Intro: Meet Lauren Creedham
01:29 Lauren's Career Journey and Insights
02:50 The Importance of AI in Product Management
04:20 Revenue-Driven Product Management
14:06 The 1-5-50 Product Launch Process
17:26 PM Lessons from the Field
21:28 Building the Right Operating Culture
24:20 Measuring Success and Future-Proofing Your Career
32:25 Outro
Links
LinkedIn: https://www.linkedin.com/in/laurencreedon/
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Special Guest: Lauren Creedon.
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